If you’re thinking about becoming a content creator on Youtube you probably have something to offer that people are willing to spend time learning about. Whatever your product or service may be, there are only 3 things you’ll need to get started: Goals A purpose A plan Once you have those 3, you could establish …
Existing customers and potential leads both want to view valuable content. Whether the content is photos, videos, or infographics, all should be tailored towards your target audience. Producing high-quality content that attracts your prospects and customers without disrupting them, is done through a detailed content marketing strategy. “Content” has a wide definition, including podcasts, infographics, …
Planning, Creating, and Sharing Content to Attract and Delight Your Target Audience Read More »
With the increase in the number of e-commerce platforms, many businesses find it confusing to choose the right e-commerce platform for them given all of the options available today. There are many top-performing e-commerce platforms like Magento, Shopify, Bigcommerce, etc. WooCommerce is backed by many users when it comes to selecting an e-commerce platform for …
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Local SEO (Search Engine Optimization) is the process of improving search engine visibility for local businesses, primarily those with brick-and-mortar locations. Local SEO focuses on customers within a 5-20 mile radius of their business. By following local SEO best practices, businesses can improve organic traffic from searches performed by customers in nearby areas such as …
An omnichannel marketing strategy provides businesses with the unique opportunity to attract and engage customers across multiple platforms. Companies that offer digital marketing services in Orange County recommend taking the omnichannel approach to reach a wider audience and meet prospects where they’re at in their consumer journey. Here’s why it’s important to take a unified …
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Google Analytics’ GA4 update is set to replace standard Universal Analytics starting in March 2023. While they’ll still have access to previously tracked data, website handlers and those managing digital marketing efforts in Orange County are looking ahead to more robust and behavioral-based data sets. Here’s what you need to know about Google’s GA4 update: …
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Capturing leads requires more than just drawing attention to your website— you want to earn genuine interest and then acquire the necessary information to nurture your leads into conversions. High-quality digital marketing services go through a rigorous process to attract and capture website leads. Here’s how you can do the same: Live Chats Assuming you’ve …
Maximizing your Google Ads budget involves more than just one-time customization— the best Orange County digital marketing services offer data-driven and frequent adjustments to ensure peak results with minimal allocation. Here are some tips to get the most out of your Google Ad budget: Target Competitors With Display Ads Using custom audience targeting to target …
How to Get the Most Out of Your Budget with Google Ads Read More »
Google analytics is a powerful tool used by digital marketers to track website traffic, conversions and other essential data. Whether a business has an in-house team or outsources its digital marketing services in Orange County, the experts behind marketing efforts will likely have at least a basic familiarity with the program. What many don’t realize …
Prioritizing email marketing services in Orange County, CA can help foster connections with your customer base and personalize their experience with your brand. Automated email campaigns are an essential component of your digital presence. Sending timely and relevant messages will help nurture relationships with contacts without having to manually recreate a new email every time. …
